01
Shared four ways
The same homeowner sold to you and three competitors. First one to the door wins. The rest eat the cost.
Appointment Engine · For home improvement companies
Appointments
engineered to close.
We deliver qualified, confirmed, sit-ready appointments to your sales team — built by a top in-home closer who knows exactly what a real appointment looks like.
Performance-based. No startup fee. No retainer.
Redline · close-ready
target5–10qualified appts / week
Pre-qualifiedBudget · Owner
ConfirmedMulti-touch
BriefedRep-ready
Built from 1,000+ kitchen-table sits
56% in-home close rate
$5.3M produced in 12 months
The leads you're being sold
You don't have a lead problem.
You have an appointment problem.
Most lead vendors sell volume. Your reps pay for it in wasted evenings, dead drives, and demos that were never real. Sound familiar?
02
No budget. No decision-maker.
Tire-kickers who were “just looking,” or only one spouse home when the project needs both.
03
No-shows
Booked but never confirmed. Your rep blocks the evening, drives out, and knocks on a dark house.
04
Windshield time
Your best closer burns hours on the road instead of sitting with homeowners who can actually buy.
The standard
Every appointment clears the same bar your best rep would set.
Because it was designed by one. We screen for the things that actually decide whether a sit turns into a sale.
Qualified before it's booked
Homeownership, real budget range, project fit, and timeline — checked before it ever hits your calendar.
Both decision-makers present
We confirm everyone who needs to say yes will be in the room, so your rep isn't pitching a “let me ask my wife.”
Confirmed so it sits
Multi-touch reminders before the appointment drive show rates up and dead drives down.
See if your market is a fit →
One short call. No hard sell.
How it works
Four stages.
One outcome: a rep-ready appointment.
Target
We put your offer in front of homeowners actively planning the project, inside your service area.
Qualify
A screening step filters for budget, ownership, timeline, and decision-makers before anyone gets booked.
Confirm
Automated multi-touch reminders lock the appointment in so it actually sits.
Brief
Your rep gets a one-page brief on the homeowner and project before they ever knock.
Pilot offer
Start with a pilot.
Not a contract.
We prove the quality on a small, fixed pilot before anyone talks about scaling.
Run a pilot →Pay for appointments that sit
Not for clicks, form fills, or promises. If they don't show, it's on us — not you.
Prove it before you scale it
See the appointment quality firsthand with a small, fixed pilot.
No long-term lock-in
We earn the volume by delivering. No startup fee and no retainer.
Proof from the kitchen table
$5.3MProduced · 12 months
56%In-home close rate
1,000+Kitchen-table sits
In-homeWindows · Bath · Kitchen
Who's behind it
“I've sat at the kitchen table for a living and closed at a top home-improvement brand. I know exactly what a real appointment looks like — and what a bad one costs your reps. Appointment Engine is built around that standard.”
— Mason Thedens, Co-Founder
Common questions
Before you book.
Clear answers, because your time matters.
What counts as a qualified appointment?+
A homeowner in your service area with a matching project, budget range, realistic timeline, and the required decision-makers present.
What happens if an appointment doesn't sit?+
Our incentives stay aligned: you pay for appointments that sit, not empty calendar slots.
Is there a long-term contract?+
No. We start with a small, fixed pilot so you can judge the appointment quality before discussing scale.
Which projects are a fit?+
Appointment Engine is built for in-home home improvement sales, including windows, bath, and kitchen projects.
Run a pilot
See the appointment quality before you commit a dollar.
One short call. We'll look at your service area, your offer, and whether a pilot makes sense.
- Review your market and service radius
- Pressure-test your current offer
- Map out a low-risk pilot